marketing
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Out of the box church marketing
“Out of the box” can mean being creative in weird ways, but it can also mean doing things in a stock standard way. It’s worth churches thinking through how they market themselves by looking at how other “similar” industries go… Continue reading
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The only things you should advertise at church are…
Churches seems to have such a quandary about saying no to advertising things out the front. Its hard when someone runs up to you and says they need, really really need to you advertise their thing today!!! When the reality… Continue reading
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The difference between being in ‘sales’ and being in ‘ministry’ is…
The difference between being in ‘sales’ and being in ‘ministry’ is heartbreak. See, if I’m trying to sell you something, it’s because I get a commission, or it’s my job – get paid to help you want something (usually want… Continue reading
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People don’t know your church is there
Remember that people need constant reminding that your church is just up the road. They don’t know you’re there. They don’t know that you want them to come. They don’t even know what the church is called. They don’t think you have… Continue reading
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Av. idea executed well VS. an excellent idea with av. execution?
You have to work out what you’re happy with. And you can’t treat every scenario the same. If you never do anything, waiting for the perfect idea to come along, you’ll never do anything. Sometimes it’s just better to run… Continue reading
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How many times do you need to communicate something new?
I didn’t like this when I heard it, but upon reflection, it’s as true in church world as it is in any other human environment. The common agreement is seven. Yep. Seven times. Are you planning a new church plant?… Continue reading
MINISTRY PRINCIPLES & PRAGMATICS 